Two Tabs Ahead Media Archive Brand Outcomes

Brand Outcomes

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Brand Favourability Uplift – Guarantee 1.5x Higher

This is the true measure of premium brand equity. It proves your media is actively moving consumers to choose
your brand and supports your price point


Verified Purchase Intent – 50%+
This metric bridges awareness to action, showing the exact percentage of consumers who commit to buying your brand after exposure


Location Based Intent – 15%+ within 72hrs
This is the gold standard for off-trade sales: it directly measures the digital impact of your ad by proving how many exposed users immediately visited a specific store.


Attention & Quality – Maximised Impact
We move beyond Clicks to measure verified attention with our AI tech, proving consumers are actively engaging with your message.

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